Senior Marketing Manager - Luxury Skincare

Burbank, Ca

Jobs Description

We have an exciting opportunity for a creative, ambitious, and self-driven individual with a passion for marketing.We are seeking a senior level Marketing Manager to join our team of hard-working professionals. The ideal candidate for this role is a creative, collaborative, pro-active individual with a genuine interest, talent and proficiency in leading all aspects of marketing.

As the Senior Marketing Manager, you will help shape our brand’s growth and evolution while honoring our rich heritage.   You will be able to explore your entrepreneurial spirit, exercise your critical thinking and establish a synergistic mindset in alignment with our passionate team . You will use your working knowledge of various marketing channels and tools to create effective campaigns and collateral with special focus on, PPL, digital media, SEO, email marketing, web site development and social media.

Responsibilities

  • Oversee marketing and advertising activities to ensure overall brand consistency.
  • In-depth understanding of the consumer market to identify trends, opportunities, and competitive risks.
  • Maximize ROI and value by regularly assessing performance metrics and consumer feedback and data insight across all channels.
  • Actively take on special projects, as needed.
  • Oversee all marketing and advertising activities to ensure overall brand consistency.
  • Monitor market trends, research consumer markets and competitors’ activities to identify opportunities.
  • Managing online brand presence, developing new ideas to drive online engagement.
  • Utilize analytics to determine effectiveness of current marketing initiatives and using insights to inform and improve future campaigns.
  • Coordinate and manage launches, marketing collateral, concept samples, and presentations.
  • Identify, prioritize, and manage project timelines.
  • In-depth understanding of the consumer market to identify trends, opportunities, and competitive risks.

Skills Required

  • Luxury skincare, beauty, or cosmetic industry experience required.
  • Strong working knowledge of international web sales platforms, particularly with Amazon, as well as other global e-commerce and retail marketing (e.g., QVC, and HSN).
  • Cooperative marketing program experience
  • 5 years or more of experience in Marketing and team leadership.
  • Promote, encourage, and foster interdepartmental relationships.
  • Capable of thinking and actively contributing to a matrix organizational structure, with high-quality standards.
  • Collaborative, team player approach, with strong leadership skills.
  • Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management.
  • Highly creative with ability to think out of box, with just as much comfort working with numbers, metrics, and spreadsheets.
  • Experience in identifying target audiences and devising campaigns that engage, inform and motivate.
  • Strong analytical skills and data-driven thinking Advanced communication and interpersonal skills.
  • Up to date with the latest marketing trends and best practices.
  • Superior communication skills.
  • Bachelor’s degree in Marketing, or a related field preferred; or an equivalent combination of relevant education and experience.

Job Details